4 Cool Tools for Managing Your Twitter
Social media has become such an essential part of businesses marketing strategy these days and there is sooooo much information out there it can be a bit overwhelming. BUT, there is hope for those that get dizzy just thinking about their social media marketing and strategy…it is called a Virtual Assistant!
A Virtual Assistant can set up and manage all social media for your business. It is now possible to reach out to hundreds or even thousands in a matter of seconds all through the power of a tweet or a wall post. Maximizing interaction with potential clients and increasing sales is the idea of managing social media profiles of many businesses.
Now take a deep breathe, don’t freak out, and find peace of mind that there is hope in managing your social media and keeping your Twitter, Facebook, Pinterest, LinkedIn, Google+, etc. active daily. Just like email (which I know some feel like is an overwhelming task as well) you need to pay attention to the messages that come floating in through your social channels. Just like email you need to respond to messages and responses, interact through all the groups you are a part of, and keep a happy line of communication to ensure you control your reputation of a good person to do business with. Therefore, keeping up with all your online accounts can take up hours of your time that we know you could be working and making money during.
Shhhhh, here is a little secret….ideally, you should not spend more than 30-60 minutes replying and posting online daily on Twitter. How do you do this? Is this possible, you ask? I have found four Twitter services to make that online work more efficient and allow you time for other tasks in your already busy life.
Hootsuite
A reason people spend so much time on social media is because they have to constantly switch from screen to screen, search for important information to post, think of new ideas, etc. every day. With Hootsuite, possibly one of the most used social media tools 
out there, allow you to register up to five of your social media profiles to permit interacting with your Twitter, Facebook, Google+, and LinkedIn followers easy.
The interface on all the different accounts has unique designs to allow for less confusion and quick recognition. If you want to send a message to all your profiles, this can be done with one simple click of a button. The messages with automatically appear on the profile(s) you chose.
Another awesome advantage of using this tool for social media is the ability to schedule your posts on specific dates at specific times during the future. This is especially helpful if you won’t be able to tend to any of your social media outlets due to other obligations and commitments. Once you schedule the messages they will post even if you do not log in that day.
InboxQ
Did you know there are Twitter users who are waiting to become your followers, or possibly even clients? The problem is, they just don’t know it yet. When people ask questions about products and/or services that your business offers, InboxQ perhaps the most helpful when it comes to generating leads for your business, allows you to find them.
The application can be downloaded and installed on your browser or Hootsuite dashboard. Once installed, you enter keywords that are relevant to your business and InboxQ will then search questions asked on Twitter. There is no limit of keywords, as long as they help you receive returned questions. From that point, you answer the tweets with relevant information about what your business can offer them in answering their questions.
Commun.it
This is another social media service that allows your virtual assistant or online business 
manager to build more Twitter leads, which in turn will increase your sales by focusing on your list of high-value followers. Any user who mentions your business name will
appear on a special list, which will make it easier to engage with those who are truly interested and allow you to strengthen your relationships. The service also automatically populates your different followers into groups for segmentation purposes. Similar to InboxQ you can enter keywords that will then be used to discover new leads for your business. You can sign up for a free account that will allow you to engage 30 times with a single user but then requires payment.
Topsy
Along with social media you are guaranteed to have customer feedback. This will be great for possible clients of your business since most research on the Internet prior to shopping with any specific business and making any purchases. Obviously, positive feedback draws them to your business and negative with repel them. Searching for posts on Topsy and retweeting, liking and commenting on them is important.
If you receive a negative comment make sure you provide a solution and answers. If possible find a way to correct the mistake this way even if you receive a negative comment on social media the manner you resolve it will speak high volumes.
There are a myriad of selections out there that can be used from your online business managers or virtual assistant to help keep you known out there and allow for optimum social media engaging. Your time is your most precious asset and social media should not eat into your business and personal time on a daily basis. Carve out specific time, get these and other great tools and use your time wisely and receive the most value for your minute!
And as always, if this stuff makes you dizzy and you just don’t want to take the time to learn all the ins and out of Twitter, Alpine Small Business, is your one stop shop for all your social media needs. Give us a jingle or shoot over an email anytime we’re here to help.
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